Fast food chains Burger King and McDonalds are already getting their panties in a bunch over the impending release of the film version of Eric Schlosser's "Fast Food Nation". In the film, Avril plays a food industry worker who "'sees the light' and then works to reverse the ills of fast food." To counter the negative press this movie is expected to generate, McDonalds has plans to set up a "Truth Squad" as part of a "campaign to tell the real story." ...Anything with the name "Truth Squad" sounds sketch to me. Click
here to find out more about how McDonald's is reponding or
here for a similar report focussed on Burger King.